Business · Data · Design · Technology

I design solutions
for real problems.

I connect business strategy, data and technology to understand problems, design better systems and create useful solutions.

Mataró / Barcelona

Disciplines

01 / 04
01

Business

Customers, profitability, pricing, operations, channels and growth.

Strategy · Commercial · Operations · Growth
02

Data

From fragmented information to metrics, models, patterns and decisions.

Analysis · Metrics · Models · Decisions
03

Design

Turning complex problems into clearer systems, experiences and ways of working.

Systems · Experience · Clarity · Structure
04

Technology

Making ideas executable through practical digital tools, workflows and products.

Tools · Workflows · Products · AI

Experience

0109.2025 — 04.2026
Business IntelligenceDecowood

BI ecosystem, SQL, DAX, business dashboards, P&L, sales, operations and decision support.

0201.2025 — 09.2025
B2B Business Unit ManagerDecowood

Commercial strategy, profitability, pricing, process improvement and cross-functional coordination.

0309.2024 — 01.2025
B2B CommercialDecowood

B2B account management, pricing and discount policy optimisation.

0410.2020 — 09.2024
Account Manager DigitalEditorial Planeta

Digital channels, sales analysis, international pricing, partnerships and commercial campaigns.

0509.2019 — 12.2019
Account Manager Marketplaces — AssistantTandem Up by Elogia

Amazon business analysis, inventory, sales optimisation and profitability.

0609.2018 — 07.2019
Account Manager Digital — AssistantPenguin Random House

International pricing, operations, marketing and digital account support.

Education

012022
Master in Digital MarketingUOC

Digital strategy, marketing and business transformation.

022013 — 2019
Degree in EconomicsUniversitat de Barcelona

Economics, business and analytical foundations.

032017
Erasmus+Aarhus University, Denmark

International academic experience.

Skills

01

Business

Commercial strategy
Account management
Pricing & margins
Business development
Operations

02

Data & Systems

Data analysis
SQL
Power BI
DAX
Process optimisation

03

Tools

Odoo
SAP
AI chatbots
Google Workspace
Notion